Sparts is powering change through cooparation.
Sometimes things are quite simple: you meet up with people you cherish for a coffee klatch and an idea is born. That's how SPARTS came to life in the summer of 2023.
Beaux
Maikel Luka x Madita x Sassan Eskandarian x Beaux
Beaux is a collective of ten creatives transforming vacant spaces into vibrant hubs for fashion and art. Following the success of the first two shows with over 600 guests, they celebrate a community that makes this possible – including three of the members who are also part of SPARTS.
Art direction fashion and styling: Maikel Luka
Art direction hair and make-up: Madita
Music direction: Sassan Eskandarian
Discover how BEAUX brings a fashion show to life in this feature.
Vanguard
Sebastian Koenig x Vanguard Magazine
VOID FIGURE – In this series, captured for the New York-based magazine, Sebastian presents a deeply personal vision of fashion through the lens of his signature style –infused with wit and an intuitive command of form and figure.
Model: Markus Wiedemann
Hair and make-up: Sven Ohlsen
Kaltblut
Madita x Kaltblut Magazine
A KALTBLUT exclusive. As an interdisciplinary artist, Madita defies simple categorisation, moving fluidly between the worlds of fine art, fashion, and performative expression. In this excerpts of the photo editorial, Madita proves that the artist and the artwork are often the same.
Photography: Joachim Baldauf
Styling, makeup and hairstyling by Madita
Cake
Sebastian Koenig x Cake Magazine
55TH STREET, BETWEEN 1St AND 2ND – By seamlessly blending the raw, nostalgic grain of Polaroids with the temporary look of digital photography, the series reimagines 1970s New York style through a contemporary lens. Starring the captivating LOTTE KÖRFGEN, the aesthetic pairs shimmering sequins and sharp silhouettes with a modern, candid edge. It is a visual tribute to an era of ultimate freedom – where vintage decadence meets the bold, unapologetic attitude of today.
Model: Lotte Körfgen
Hair and make-up: Sven Ohlsen
PAP
MADITA X PAP MAGAZINE
Here you can see excerpts from the stunning editorial ARMORED AND VEILED PT.1, which MADITA created together with ALINA BECKMANN. Madita is not only muse and model, but also responsible for hairstyling, makeup, and styling.
Assistants: Yannic Goetz & Lena Porath
Kaltblut
Sebastian Koenig x Kaltblut Magazine
KRUMELUS – inspired by the fantasy panel from Pippi Longstocking – a journey of growing up. The series of images tells of the quiet rebellion to retain a piece of the childlike self. Full of play, dreams and quiet retreats. KRUMELUS is a poetic journey about lightness, excessive demands and the depth of being. See excerpts of the editorial here.
Model: Valentino
Styling: Romina Schenone
Hair and make-up: Sven Ohlsen
YWP
KOMBINAUT X YESWEPROMPT
As we all know, the early bird gets the worm. One such bird is YESWEPROMPT in Berlin, the first agency representing Ki artists in Germany. And we are delighted to announce that KOMBINAUT is now collaborating with them.
Purefame
YOU ARE BEAUTIFUL
Sebastian Koenig x Purefame
The world of PUREFAME professional hair products is inspired by the colors and textures of nature, the scent of summer and the sea. The longing for freedom and naturalness is also reflected in the current campaign: PUREFAME shows people with character - unfiltered, authentic and timelessly beautiful. Sebastian is responsible for the brand image and the campaign shootings for the brand.
Styling: Maikel Luka
Hair and make-up: Christina Puchinger
Xier
THE MAGAZINE FOR ASPIRING FASHION DESIGN TALENTS
Madita
The artist and muse graces the cover of the first issue of XIER magazine and can also be seen as a model in the magazine. The photos shown here are shot by JOACHIM BALDAUF.
Fashion: Alena Ebbs Keppler, Rosalba Faroqhi and
Marius Moninger
Hairstyling: Shadi Shoaei
Styling support for co-publisher and fashion editor Anke Schloeder: Maikel Luka
XIER magazine is designed and co-published by PRINTKULTUR and supported by the Berlin Senate Department for Economics, Energy and Public Enterprises.
Kombinaut
With the architectural image series ‘Redesign Berlin’, KOMBINAUT thematises the constantly reinventing Berlin.
Sebastian Koenig
The longing for a time when the world still seemed to be in order, a time of naturalness, tranquillity and closeness. An analogue time - captured by SEBASTIAN KOENIG. Sebastian himself recently moved back from Berlin to his hometown of Nuremberg and now only temporarily exposes himself to the hustle and bustle of Berlin. He himself lives what he photographs.
Fashion: Shahnoz Bakhtiyorova and Stefan Uhr
Styling: Maikel Luka
Muse: Sandra Treydte / Miha Modelmanagement
Hairstyling: Shadi Shoaei
Maikel Luka x Madita
In his work, MAIKEL LUKA deals with auto-biographical themes such as queer relationships, family heritage and the body in society. He combines different artistic fields such as styling, photography and curation. Maikel dives into the unknown and finds a suitable form by reacting to what is in front of him instead of working according to a fixed scheme. His credo is to show and evoke emotions – as here in this editorial with MADITA.
Fashion: Alena Ebba Keppler, Pegah Musawi Natanzi and Marius Moninger
Styling: Maikel Luka
Hairstyling: Shadi Shoaei
Madita x Leica
At the XIER shoot in Berlin, MADITA tried out the instant camera from LEICA.
“With the ‘Sofort 2’ you can select the best picture and print it out directly (even from your mobile phone). That's really easy for me and takes the pressure off when I'm taking photos. All I have to do is press the shutter button. I can even select filters and hold the result in my hand. The feeling is a big plus. I can collect ideas, freeze and organise scenes, collage, juxtapose and get an immediate overview of the results.”
Leica
THE INSTANT EXPERIENCE
Lisa Marie Asubonteng x Leica
A moment made real – instantly. The LEICA SOFORT 2 invites us to slow down in a world that moves fast. To see, to frame, and to hold onto what matters – the precious personal moments.
LISA MARIE ASUBONTENG doesn’t just take photographs — she preserves emotion. With an instinct for intimacy and an eye for quiet beauty, she captures moments that feel both spontaneous and eternal. Her photography is therefore a perfect match for the campaign of the LEICA instant camera.
Yakushi
SCISSORS FOR LIFE
Sebastian Koenig
Together with PRINTKULTUR, SEBASTIAN KOENIG developed a new visual language for YAKUSHI, the manufacturer of high-quality Japanese hair cutting scissors, that clearly stands out from the competition - it is approachable and emotional.
Richert Beil
NACHLASS AKA ESTATE
Sebastian Koenig x Richert Beil
As the style zeitgeist descended upon the Westend Office, the Berlin-based fashion virtuosos, Jale Richert and Michele Beil, cast an electrifying spell over Berlin Fashion Week. Celebrating their 10 years of groundbreaking fashion narrative, RICHERT BEIL unveiled their AW24 collection to an eager audience. SEBASTIAN KOENIG takes us on a journey to the backstage area of the show NACHLASS aka ESTATE and lets us take part in the extraordinary atmosphere that prevails there.
Frenz
YOUR FACE TELLS THE STORY
Madita x Frenz
Beauty is in front of the eye of the beholder. FRENZ communicates this claim and shows people whose faces tell stories in its ads. Sabine Lewandowski photographed this campaign with Madita, which was increasingly shown in public spaces.
Me & Us
FASHION MAGAZINE
It's a totally different feeling and leads to a unique output when you produce a magazine together as a collective like SPARTS. We can support and inspire each other, as we have expertise in many different areas. Sometimes you are a photographer, sometimes an artist, stylist, muse, hairstylist or model. But first and foremost you are a team worker in a creative alliance.
Excerpts of the fashion magazine for the Berlin University of Applied Sciences / Department of Design and Culture
Tush
MAKING HAIRSTORY
Madita and Falk Helmbold
x Tushmagazine
The two SPARTISTS created a surreal video on the theme of self-expression, change of appearance and identity for the magazine that redefined beauty and fashion since 2005.
Hair: Shadi Shoaei
Make-up & nails: Tanja Gravina
Sound: Sassan Eskandarian
202030 – The Berlin Fashion Summit
CARE AGAINST POVERTY
Kim Heinzen x 202030
They really do exist: clients who are open to artistically ambitious campaigns. As in this case for 202030 - THE BERLIN FASHION SUMMIT, Germany's most progressive platform for interdisciplinary discourse and matchmaking between avant-garde creatives, researchers and the industry. KIM HEINTZEN's artwork from her series CARE AGAINST POVERTY was used as campaign image for the sustainability hub.
Leica
BRUTAL
Falk Helmbold x Leica
The magazine BRUTAL was published by Prof. Andrea Rauschenbusch and Prof. Ursula Zillig of the HfK Bremen in cooperation with PRINTKULTUR, Joachim Baldauf and LEICA. The cover motif by Falk Helmbold was awarded best editorial by Leica and shown at the SYLT ART FAIR by the GEUER & GEUER GALLERY in the exhibition BE A MOVER. This collaboration was one of the initial impulses for the founding of SPARTS.
Discover the EXHIBITIONS